Chris and Susan Beesley
share with Robert and Noelle how working for someone else didn’t allow them to live the life they desired, so they designed the life that they wanted and built a business to support it. They have created the freedom to travel and grow their business to supplement their retirement income.
A little bit about Chris and Susan...
Chris and Susan are former accountants and management consultants ‘of a certain age‘ with 5 great kids, 5 grand-kids, 1 grand-dog and a little old cat called Vincent.
They love skiing, the mountains and traveling the world and are passionate about helping people with an entrepreneurial spirit to start and build successful businesses online to generate a full or part-time income to support their retirement lifestyle.
Robert Peterson 0:00
Our guests today are Chris and Susan Beesley. Chris and Susan are former accountants and management consultants of a certain age with five great kids, five grandkids, one grand dog and a little cat called Vincent. They love skiing the mountains and traveling the world and are passionate about helping people with an entrepreneurial spirit to start and build successful businesses online to generate a full or part time income to support their retirement lifestyle. Kristin Susan Beesley shared with Robert Noelle how working for someone else didn't allow them to live the life they desired. They designed the life they wanted and built a business to support it. They have created the freedom to travel and grow their business to supplement their retirement income. Chris, and Susan, thank you so much for joining us today. We appreciate you taking the time. We're so excited to have this conversation.
Susan Beesley 1:27
Thank you so much for inviting us. It's very rare, actually, for us to be invited onto a show like this. We're usually running them. This is super seeing it the other way around. It's great to have two couples, which is very unusual. Indeed. We typically let our guests share their entrepreneurial journey and what's got them to what they're doing today, how they made that leap into entrepreneurship. Wow. How long have you got?
Robert Peterson 1:57
We do have an hour but it usually doesn't take that long.
Susan Beesley 2:01
No, no, we can talk for England as they always say, but I'll let Chris. so we've been online for 12 years now.
Chris Beesley 2:12
We were originally accountants and management consultants, and we specialized in the veterinary segment if you like. We were working with veterinary practices, showing them how to build their businesses from a business point of view. the challenge that we have with that, and we used to work together in that business as well. We've worked together for probably 3030 years. The challenge we have with that was it was a great business, we had a great income, but it was all time for money. Of course, one of the biggest challenges was the mobile phone when it came into existence. even when we went off on a short break, the mobile phone would ring and you're trying to get away from it all. your clients or our clients were effectively dictating our life. we had, we were sort of six or seven days a week, 10 or 12 hours a day. That was something that in our heads, at some point in the future, we had to change. Now, when you get to your early 50s, and you've been self employed for most of your life, you don't tend to have a huge pension pot behind you. so we decided that the way we could do it in the quickest way was to invest money in property. we thought, okay, we'll build a property portfolio. Now we did go. We did a call so we could learn how to do it properly, because there were lots of pitfalls or potential pitfalls. In about 2003-2004, we started investing in property, which was great, and it was fantastic for a few years. Record 2008 came along. our property portfolio
Chris Beesley 4:07
took a nosedive, let's say we did manage to hang on to a couple of them, but the majority of it went down where we didn't want it to go. That then meant that we had a huge hole in our potential pension for our future. We started to think about what else we could do?
Susan Beesley 4:31
That was a bit of a mindset shift as you can well imagine because Chris is the sensible one. I sort of buried my head in my hands and cried a lot and said, what the heck are we going to do? I guess we're entrepreneurial anyway, because we've run our own business even though as Chris said, we were really it. It was our own business, but it was no more than a job really
Susan Beesley 5:00
We saw that if we didn't make some drastic change in our lives, then seriously, we would carry on doing what we were doing, probably till the end of our days. that's not what we have set
Susan Beesley 5:19
In our later life, shall I say we wanted to travel the world, we wanted to see all those amazing things that you see in documentaries and magazines, and we wanted to meet lots of people and have fun. retirement, as it looked to us then, wasn't going to give us that. That was the next mindset shift, really, because we said, what can we do? How will we do it? We sat down, and we always say it is coincidental, because to a degree we were looking at ways of optimizing the internet for our clients, we wanted to be those kinds of management consultants that are forward thinking and help our clients to actually project themselves online. We started researching for that, and came across a program that had all these things that we could learn about, and then go teach our clients. we thought, Wow, that's amazing. this one here, because he thinks slightly differently to me, goes, You know what, Susan, we could have a business of our own online with all this stuff we're finding out about, and that led us to the next step.
Chris Beesley 6:40
We invested 3000 pounds as it was, because it was a UK product that we bought. we thought, okay, we can use this. We can start to build a business online. Of course, what happened was life got in the way, work got in the way. it ended up on the shelf, and it stayed there for nine months. Then we got to a point and we said, look, there was what we call a trigger point. This trigger point meant nothing to anybody else. to us, it was the one thing that said, okay, we're going to stop what we're doing. we're going to start something new. I'll tell you what it was because everybody has one and they're normally not, they don't normally relate to other people. We were driving home one night in our car, it was a late November evening. the windscreen wipers were going backwards or forwards, meaning like it doesn't and you can see all the red, the red brake lights sparkling in the raindrops on the windscreen. if you'd have been in that car with us, you'd have felt the tension, you could cut the tension with a knife. it wasn't us being tense with each other. We were both very, very angry, actually a client because we've been working with them for the best part of 18 months, looking at developing a new computer system for their practices. They decided in November that all of a sudden, it was going to be in and finished by the end of January. We booked our first two weeks of Ski holiday where we love, we love our skiing and we hadn't been skiing for the best part of three years. that really shifted our position. we said okay, we're gonna do this, we're gonna do it for them. Then after that, we're gonna start an online business. It was something very personal to us. it was the one thing that made us go, it's time to change.
Susan Beesley 8:51
Neither of us had to persuade the other. It literally was one of those moment things as we were driving home. We both felt it. We both felt that change was on the horizon. we needed to do it.
Chris Beesley 9:06
We got home and we got this product off the shelf. we said where did we get this from? It was a young guy who lived in a bulk share. I said I'm gonna ring him up. I rang him up and said, we're ready to start our online business. What do we do? Will you help us please? Now, this guy is 27 years old. I was 56 and had her eldest. We had kids older than him. we're going he's done what we want to do. He's successful at it. If he says he will help us, we'll go with it. That was a huge mindset shift for us. How can we go out 27? Help somebody who's in his mid 50s and has been doing business tough for you to be humble. That's really important. You have to be humble. you have to accept that there are people out there who've done what you want to do. if they're prepared to help you, it doesn't matter how old they are. Really doesn't. This guy, we went and met him for the very first time and he said, I will come and meet you at my gym. Oh, okay. It sounded a bit strange to us. off we went. We went down to this gym and he sort of said, okay, we met him in the lounge, and he said, come on, we're gonna go shoot a video. we said, well, we never shot a video said, doesn't matter. Don't worry about it. He said, Come on. we sat in an alcove in a corridor, and I
Susan Beesley 10:45
haven't got my best fit.
Chris Beesley 10:49
Of course, then there's all these people walking backwards and forwards from the gym to the changing room.
Susan Beesley 10:57
Chris Beesley 10:59
We're sitting there. He's got this camera on us on a tripod. He sat beside us. He said, we said, what we're going to talk about. I'm gonna ask you a couple of questions about your background and your story. we'll go from there. That's what he did. We told our story. At the end of that, I said, Okay, what are you going to do with this video?'' He said, Well, I'm going to put it on YouTube, and you're going to put it on YouTube. people will come and see the video, and they'll decide to either work with you or work with me. We said, that won't work. you're the expert, you've been doing this, you've got the success, we've got nothing. he said, but there's a big difference between you and me. He said, You're a couple or accountants, you've told everybody that you're in your mid 50s. you're going to appeal to a certain type of audience. He said, Me, I'm 27, I'm single, I've got a fast car and all that, I'm going to appeal to a different type of audience. whoever looks, or whoever is looking, will make a decision if they want to take it further, who they're going to work with. That's stuck with us. Ever since that, he said it. that's 12 years ago. it's the one thing that is very difficult to actually get over to people. They always think, their customers or potential customers are always going to go to the person who's the expert or with the success. it's not all well, we know it's not true. That was how we started online. The first thing is that the next step that we took, and we're coming to the end now on this is that we started part time. In other words, we're still running our business. At seven o'clock every night, we had an appointment in the diary, which was at home. got us out of our clients, got us home, I would sit down and one of us would sit down and start working on our business. The other one would do the dinner. Then we'd have dinner, and then we would continue for another hour or so in the evening. That went on for six months. Our goal was to pack up our consultancy business in six months time.
Susan Beesley 13:20
Oh, yes. we had already given them notice. We were on the road forwards and there was no going back at this point. there you go. In a nutshell,
Robert Peterson 13:30
Obviously, I appreciate your story, because we're a couple and have 30 years working together. In many different ways, you have very similar stories and love the things that you guys are doing.
Robert Peterson 13:52
That first mindset shift, asking yourselves, what can we do and how will we do it? What? What came out of combining that asking that question, what can we do? How can we do it with your training from this young man in online space,
Susan Beesley 14:13
Chris said the fact that you had to really be humble enough to know that somebody else has more skills than you have. that you have to be prepared to invest your time and money quite often on a combination of both most often to get yourself on the journey with a guide who can take you there so that
Susan Beesley 14:44
It's a humbling experience. Trust me, it really and truly was.
Robert Peterson 14:51
I work with entrepreneurs all the time. The biggest challenge is when their brain says Oh, I know this. They turn it off, even though they haven't applied it in their life or made a change in their life. The minute they say, oh, I remember that. Or oh, I know that. They don't engage in it. I love that you're sharing it this way. I'm sick and tired of the secret formula, the magic pill, the quick fix, and I want to work with people that are willing to understand that it takes work, it takes hard work. My role is to come alongside you and help you get the work done.
Susan Beesley 15:32
That's what a good mentor does.
Chris Beesley 15:35
The biggest challenge or one of the biggest challenges was the little voice that's in your head here. I call him fruit salad, he sits on your shoulder.
Robert Peterson 15:43
I call mine, Bob. I get it. That's awesome.
Chris Beesley 15:49
They say, you can't do this, you've never done it before. You can't do it, you're gonna fail. we look at that. we say to ourselves, so all we're doing is we ask ourselves the question, can we learn something new? If we can learn something new, then can we move forward? If the answer to that question is yes, you can take the next step and move forward. If you've got somebody guiding you, how can you file but to learn something new? Exactly.
Noelle Peterson 16:23
Thinking back, what has been the biggest challenge that you had working together? How did you pull through?
Noelle Peterson 16:33
have differences of opinion?
Susan Beesley 16:33
Absolutely. Yes, we have lots of differences of opinion, we had to actually leave the office for five minutes before this call, because we were having a discussion, a discussion. I would say the reason it works is because we both have different skill sets. as a couple, it's important to recognize that Chris is amazing, technically, very structured, about how I'm very formal about how he puts things together, I'm a total emotional, I'm off there buying shoes and handbags, and whatever takes my fancy and he has to bring me down to earth, but I also
Unknown Speaker 17:20
Your expertise, I love
Susan Beesley 17:22
I love social media, I've totally embraced it. I have learned so much and love teaching it to other people, because I know it works. that requires a very different sort of personality to him.
Chris Beesley 17:42
She's creative, I'm not really.
Noelle Peterson 17:47
I keep trying to tell him that too. We're all creative.
Chris Beesley 17:50
The way it works for us is we learn we've learned over the years that sometimes we have differing opinions, and we have to agree to differ. we might go off for 30 seconds and stew in our own juices so to speak. then we come back, say would you like a cup of tea,
Susan Beesley 18:13
to get my way?
Robert Peterson 18:16
What's worked for us is recognizing that we had a vision, we had a mission, we had something that we were trying to accomplish together. and our opinions, we clash. we're both passionate, and we both want it done well. We both want it done right. We both want to be successful. so there are going to be differences. If there weren't differences, we wouldn't grow. certainly our marriage wouldn't grow. I don't think our business will grow. digging the best out of each other requires a little bit of pain and a little bit of struggle and a little bit of challenge because that's where that's where we get refined.
Susan Beesley 18:56
Exactly. I always believed every challenge is an opportunity to be better. It may take some time but definitely gives you an opportunity.
Robert Peterson 19:09
You mentioned humility, being willing to be humble. One of the challenges today in this online space in the social media space is authenticity. We have so many entrepreneurs, so many people are coming into that space feeling like they need to be that 27 year old expert, they need to to rent a fancy sports car and take pictures in front of the Airbnb that they rent for the weekend. They can post all those things on their social media and so can you guys share about your journey into recognizing that people love you for who you are and being your authentic self has been the most powerful communication in your business?
Susan Beesley 19:55
I would say Robert is because of our age. that, in our upbringing, probably the way our parents taught us to be as you don't lie to people. If you're honest, and you help other people, then the same will come back to you. We've always approached our business in that way, even so much as creating our very first website. Whereas a lot of students of the company that we work with initially, were taking the mentor's story with the fast cars, the yachts, the house, and all the rest of it, and literally copy and pasting it and put it on your website. hopefully, but not always remembering to change names and things.
Robert Peterson 20:51
Susan Beesley 20:54
deadly serious. Whereas we didn't, we wrote a very short story of where we come from, where we were going, the things that inspired us, the causes that we supported, how important our personal faith and stuff was to us. from that we built on it over the years, and never once changed who we were always. today with social media, like you said, it's more important than ever that the big change is gone. I was actually talking to Chris about this today, when we were designing some new cover photo and stuff, man says it's changed. Now people want to connect with someone because they share their beliefs and they share the same things. Even that doesn't mean you have to go out there talking about politics and faith and all the rest of it, you have to get who you are out there. that you are attracting the right people to you, and repelling those who are not a good fit. In particular, we've gone through probably the last two years of the pandemic, which really made us realize more than ever how important that was because people were at home more and they were searching online more. There are a lot of people starting businesses and adopting what I call impostor syndrome, pretending to be super successful coaches and mentors. I can help you make $10,000 next month. you've seen it, of course, and people don't know how to differentiate the real and the fake. It's important for you to be steadfast and not let anybody change who you are. you will attract the right people by being authentic.
Noelle Peterson 23:05
Expanding on that a little bit as you're talking about connecting and how people connect with those authentic, your authentic self. That's who you're going to attract, is that connection? How valuable have connections been for you guys?
Susan Beesley 23:18
Oh, absolutely huge. Chris will say I'm a connector, but I never knew that I was an introvert all through school and college. I didn't like being on stage or anything like that. I don't perform at that scene. Can't say that. I don't do any of those kinds of things. I do know the importance of connecting with people. if I may share a little story with you. I'll let Chris share the story about a very special lady. I'm going to tell you about a very special lady. We met in London many years ago and who your listeners will definitely know from Britain.
Chris Beesley 24:02
She's talking about a lady called Sharon Lechter. Now Sharon Lechter is the co author of Rich Dad, Poor Dad was Robert Kiyosaki. She's also an ambassador for the Grow Rich Foundation. So Susan said one day she said, keep Sharon nectars coming to London, we've got to go and see each other. I said, Fine. Okay, we'll go and see her. We booked a ticket to go and see her and Susan said before we got there, she said, I'm going to interview her. I said, Fine, okay. If we can make it happen, we will. So we're sitting in the audience, and Sharon Lechter was on stage and she brought up a copy of thinking grow rich, and it was a very special edition of think and grow rich. He said, I'm going to auction this for charity. Who wants it? So I said, I'll have it. we ended up going through this auction and we actually got it for 250 pounds. We paid
Susan Beesley 25:00
She sent us some money and
Chris Beesley 25:02
We bought the book. What that did was it got us to, they sat us down with Sharon lecture and took a photograph of when they did that, we'd got our video camera ready and our microphone.
Susan Beesley 25:16
We'd learned something from our first show. she said,
Chris Beesley 25:20
She said, Is there anything I can do for you? Susan said, Yes. '' Can I interview you on video? Will you answer one question? That's exactly what she did. We got a video with Sharon Lechter. Since that day, which was 10 years ago, if we want to talk to Sharon Lechter, we can talk to Sharon Lechter. On zoom, this saying, have you got for 10 minutes, we need to check
Susan Beesley 25:47
She's been on our podcast, lazing me thinking she's introduced us to other people, we've introduced some people. it's created this really special network, it's, it's incredible.
Chris Beesley 26:02
You have to talk about networks in general. Being online gives you a global audience. you have to take advantage of that global audience. We now have friends in about every continent in the world, I guess, probably. Some of them are very successful. Others not quite, but they're still good friends. It means that you can if you've got a particular challenge, or you , sometimes you're feeling a bit down. I need to have a chat with somebody, but you can talk to those people and say, we got 10 minutes, have a chat. most of the time, we'll come back and say, that's it. That's about building the connection.
Susan Beesley 26:47
I would add to that we wouldn't be here with you guys. Had you not found there was some good reason to connect with us. we're very grateful for that as well.
Robert Peterson 26:58
Chris, you're kind of mentioning connections with mentors, which is a whole nother level of connection, now you've got a connection where you're making, asking questions and being willing to ask for help. and so how have mentors helped you and your growth journey, specifically? then how would you encourage our listeners to find a mentor, ask for a mentor?
Chris Beesley 27:26
Personally, you can't do without them. Okay, you can't. you're gonna have different things in your life at different stages of your life. As you go through it, you make different decisions to move in different directions. Every time you move in a direction, you have to have a guide. We've always found having a mentor is the right way to go forward. We've stopped doing this sort of thing because it doesn't matter who they are, if they've done what you want to do, and they're willing to help guide you, then they're the right person. For you. To us, it's absolutely crucial that you have somebody to help guide you to do whatever you want to do, because that way you've got a path to follow, or a system to follow and be held accountable.
Susan Beesley 28:27
Definitely. I can't add anything to that other than my mum always said throughout your life, you'll have different friends, different guides, be prepared to be open and let them into your life because they will help you get where you want to go. Even though she's late John and John recently departed, I will always remember that and that's what holds true throughout our life.
Robert Peterson 28:53
Your mom was very wise and my mom recently departed as well. So sorry for your loss. What a great lesson to carry with you.
Noelle Peterson 29:42
You spoke earlier, you told us that you were designing this business to get you to the retirement that you had dreamed of. What does designing a life that you love look like and how does it work?
Susan Beesley 29:54
do you want us to tell you from now
Chris Beesley 29:56
to you, has it been a straightforward journey from here up to here? No, no, it's one of these wiggly lines, but with the general direction of upwards and towards what we wanted. As Susan said earlier, one of the things that we wanted to do was to be able to travel around the world and see these things you only see in videos on television. we had to find a way of doing that. We realized when we first started this online business thing, because it's a lot different today than it was 12 years ago. As I'm sure you understand, things have moved on significantly. I guess the direction for us was always to find that business that we could take with us, because we love traveling. Now, as we went through our initial year or so in our first year, I guess, 18 months, we discovered that we love teaching and training, don't know where it came from knowing that we discovered we really like teaching and training and helping people and guiding people. For us, if we could get one person, one step closer to their goal, we'd succeed. one of the things that we did personally, after we realized that was we went to learn how to do public speaking. Now, for most people in this world, public speaking going on stage is worse than death. For us, we love it. one of the things that one of the sort of mantras that we always go by is learn, do teach. go and learn something, go and do it and then teach it. we found a public speaking, I don't know what you call it, it's called that it was called a public speakers University at the time. we met, great, we met a guy in London, and we went to his. It was a four day event we went to, and he was teaching us how to speak from stage properly. It was four days of really hard work, very hard work, we had a lot of homework, and it was late at night and all this stuff. It involved him teaching something. Then you went and broke up into small groups, and you had a coach with you, if you like. you all had to do this, whatever he told you. then you get feedback. We loved it. we thought, Oh, this is fabulous. At the end, he said, if anybody's learned, you've been here, you're a lot better now than when you started. If you would like to come and coach become a coach, that the next event? Let us know. we all we're gonna do that. we'd learn something. although we'd only done it in front of a small audience of the people that that event, we it meant we could learn to teach it. so we in actual fact, went to the next event, and we became a coach. we took an ethnic group of people through. We did that a few times. Then he said to us, `` Would you like to come to Kuala Lumpur with me? I'm running an event. Oh, that sounds good. off, we went to Kuala Lumpur. we did the same thing. I'll tell you what, the people who were there which were mainly from Singapore, they were so entrepreneurial, it was unbelievable. Great fun. We did that as a sort of add on for a couple of years. It was absolutely amazing. What it did for us, it meant that when we got invited to speak on stage, and a number, we worked as affiliate marketers high ticket affiliate marketers in the early days. so you get a lot of invites to go and speak on people's stages around the world, which is fantastic. it meant that we could get on stage, and we loved it. people would say to us, Oh, it must be horrible up there. we say no, we love it. You get a bit of a nose when before you go on. as soon as you're on there, it's gone. It's great fun, if you're yourself and you're authentic. The other thing that we have, which is most unusual was we speak on stage together. That's very difficult.
Susan Beesley 34:44
That No, it's no. Shall I say challenging sometimes because one or other of us will actually say and what was I going to say next? the other has to fill in somehow. we always manage to and we make it up as we go along. as long as we're delivering Good content, people love it. That was the start of us moving forward with that traveling, still running our business. We could go anywhere in the world and pretty much loved it. the pandemic, of course, 2021 21 really changed things for us. we had to rethink another mindset shift. What were we going to do next? At that time, we were also caring for my mom. whole new change of life for us.
Chris Beesley 35:32
For us. That's it was all about the lifestyle.
Susan Beesley 35:37
I loved it.
Unknown Speaker 35:38
That still is Yeah.
Robert Peterson 35:41
With all the business successes that you've had over the last 12 years, what's your biggest challenge today? Today,
Susan Beesley 35:50
I could say we've got to move home in six weeks. that was dropped on us quite suddenly, and unexpectedly, but no, actually, I won't say it's a challenge. We've always wanted to live abroad. We had a ski chalet business in the French Alps, which we recently sold. That was one of our property investments, we managed to keep going, and a lot of mindset shifts. with that, we'll share another day if you want. Having sold that it's given us back our pension savings, our retirement savings to allow us now to go and live abroad, we're going to go and live in Portugal. We've neither of us got parents alive anymore. We only have our children and our grandchildren. we said to them, you can come visit. Have our life now. we're taking our business with us because it's a location free business. we're looking forward to that. Yes, there's gonna be challenges we have to learn speak Portuguese is one of them to get our visa. That will be fun. we're looking at how that goes.
Chris Beesley 37:04
The biggest challenge, I guess is I don't know, they're I suppose one of the things, that's a challenge, it's not a huge challenge, but it's a challenge is that the internet, the online world keeps changing. it's like a business, no different to any other business, business changes, and you're getting business challenges. the online world, though, seems to change at a rapid pace, a very rapid pace
Robert Peterson 37:37
faster than me.
Chris Beesley 37:40
Absolutely. you have to look at it. you have to say, you have to differentiate the things that are relevant to you now. those that are not, because of course, there's always new tools and new technologies and new ways of, take stream yard, stream yard didn't exist a couple of years ago. so you've got all of these fantastic tools around now that are absolutely brilliant. but there's a lot of them and you as an entrepreneur, you have to look at the ones that are relevant to you now, and it comes back to us saying to ourselves, are we going to use this? Are we going to use it tomorrow? if the answer's no, it's something for the future, we go well, okay. It's something for the future. we'll get it when we need it in the future. Now, of course, when you go on these webinars and sales videos, and sales pages and all that there's always a reason why you should get it today. Course, marketing, marketing, but with experience, you know that it's always gonna be available tomorrow or next week or next month, or even next year, when it might be even better. I guess that one of the challenges is knowing where you're going, and what are the tools and things that you need to help you get there
Susan Beesley 39:04
and putting the blinkers on?
Robert Peterson 39:07
Noelle Peterson 39:09
Knowing what to focus on and what to distract yourself from? How has contribution been a part of your journey?
Susan Beesley 39:21
There's lots of kinds of contributions. value wise, we give a lot out to potential customers, clients, whatever you call it through our content. I've always believed and our mentor taught this to us and I've never forgotten it. This is our first mentor. He said, you can never give away too much stuff and the better stuff that you give away, you leave hope for somebody that there's something else that you haven't yet shared that they can get. That's a contribution in a business sense. In a personal sense, if you don't have a cause, a charity, or some philanthropic mission in your life, then you're missing something. Back. Before we became entrepreneurs, online, even, we were introduced to a charity called Action Aid. I'm sure many people will know of it. We actually went to their offices and met the people behind it. we realized that we're children far less privileged than our own children. We taught our kids to save their piggy bank money. We put it all together every month, and we sponsored a child. Since that time, we've put seven children through education that kids in the world we live in today take for granted. These children go to learn so they can support their mum and dad and their bigger family. Later in life, we've had kiddies who want to be doctors and teachers, which is the greatest feeling. if you were to ask us, what's our ambition with that, and that is to actually go to India, which is where the children we've sponsored, are live in the poorest parts of India, and actually meet some of them, we get them as beautiful drawings, and hand transcribed messages from the children and we write back, but there's nothing better than actually going there and hugging them and saying, I'm so happy for you and what you've achieved. That's about contribution.
Robert Peterson 41:59
Awesome. It's beautiful. I've been blessed to, we raised our kids in South America, and then we were blessed. I was blessed to take both my children to Africa before while they were in high school. I definitely understand the value of seeing those people you're supporting in person and being able to see the work that they're doing, and being able to see the children that you're supporting, and it touches my heart. On that note, you've talked a lot about mindset shifts. I know your book is the mindset shifts necessary to go from employee to entrepreneur. Let's talk about gratitude as a mindset shift tool, and how have you guys used gratitude in your own lives?
Susan Beesley 42:47
Oh, my goodness, every single day, we're grateful to be alive. We are grateful for the opportunities that have been offered to us. We've been open to consuming because many people are not. through that, being able to impart that same philosophy to the people that we work with, so that they carry on that legacy. that the word gratitude gets bandied about a lot, and not enough people really understand what it means. We say, whenever we go to work with a client, we always express how grateful we are that they've chosen to work with us. We will teach you to be like that yourself if you've not had that kind of experience.
Chris Beesley 43:41
Gratitude. Being grateful is always a great way to move forward. When you get stuck. you get a challenge. You can sort of come back to yourself and say, what are you grateful for? You're sitting here, what have you got, that you can be grateful for right now. You can compare that to Susan, certain maybe other people or where other people are or what you're trying to do, and you can say fine. I'm there. I'm grounded. I'm going back to where I was. I can move forward.
Susan Beesley 44:17
I would add to that, your time with us we're talking We've lost Queen Elizabeth the Second she's passed away at 96. in that moment, we also knew that we needed to travel up to London, we needed to be at Buckingham Palace, we needed to feel a whole experience and actually walk away saying I'm super grateful that she's been in our lives and has imparted the wisdom that she has throughout that time and that her son who succeeds now will also carry That message forward. a very special moment in our lives to show.
Robert Peterson 45:07
She was a pretty special lady. Her impact on history will hopefully long be remembered.
Susan Beesley 45:16
I believe so. I believe so very much.
Noelle Peterson 45:19
You guys have traveled and done lots of things in your life. What is your most memorable date?
Unknown Speaker 45:27
Between us or? well, unless
Robert Peterson 45:29
you want to share your other way dates, I
Susan Beesley 45:31
I don't know, BB. I'm not sure I want to talk about romantic dates. I will tell you about a very special day. Before we became online entrepreneurs we had in our office, I had a noticeboard and pinned on it, we had a picture of Sydney Harbour Bridge. We also had a little saying that someone had given us and that was stuck on there as well. we wrote on it one day, we will go to Australia, we didn't know if we ever would or ever could. we had to put it out there that it was possible. During the course of our entrepreneurial journey, we got invited to speak in Sydney. it was that moment we went, oh my goodness, dreams do come true. When we said that on stage, and we took the picture and put it up on a slide, it truly made it real for people. They could see that you can have a vision for what's possible. With hard work, I'm gonna say the word hard work. a mindset that will allow you to achieve that work and achieve results with it. Anything is possible. We did have some great date nights, including going to the Sydney Opera House, and that was the most expensive glass of wine we've ever had.
Robert Peterson 47:04
Let's dig into vision and helping people see vision, obviously, that was a vision, and having a postcard the power of a postcard with a note, we'll go here someday,
Chris Beesley 47:15
You can see we've got both.
Susan Beesley 47:18
It's our moving vision board.
Robert Peterson 47:22
As we mentioned in our business, the vision, the mission, the destination is really what keeps us aligned, right we were not stuck in this place. We both know that we're committed to going someplace else to doing more and, and it kind of ties to our why the impact we want to make in the world and the difference that we want to make. There's so many people that are living by default, and they have no intention now in their business, they have no intentionality in their life. a vision gives you intention, right gives you destination gives you purpose. Helping people find purpose and be able to apply that to their life in business is so powerful. How do you help people find purpose and tap into their? I believe God has given purpose, but how do you help people tap into that and free it, to put it to use in their online space.
Susan Beesley 48:28
A lot of people that we work with talk about how important faith is in their lives and how it does give them purpose. We always try to balance that out with the realistic business side of it if you like because you can have a great reason why you can have a dream but without a written down goal. To fulfill that vision you will drift. In our book, and when we talk with our clients, we always ask them to create a future vision of what their life is like, but write it as if it had happened. then to keep that and then as they progress on their journey. They know that what they said to themselves is achievable. they can tick that off and they know the next goal or challenge that might be there in front of them will be achievable too. It's not an easy thing to explain but I'm sure you guys know it because of writing your own book and I show you teach your students something very similar.
Chris Beesley 49:45
It's about people having their longer term goal or dream or whatever it was their destination if that's what you want to call it. in Never know where the path is going to go to get there. you do know what the next step is. If you know what the next step is, then you can take that step forward. When you get there, you'll find another step to take yourself forward. when you get there, you'll find another step, it might go in a slightly different direction. there's always the next step. That, to me, enables us to say to our clients, you don't have to worry about what's out there, you have to worry about what the next step is, because you're going in the right direction. Your ultimate destination, may very well change all the time now certainly has, our original retirement was going to be in the French Alps, running a ski chalet. it's changed. We don't want to do that anymore. Whilst we love skiing, we still go skiing. our goal now is to go and live in a
Susan Beesley 51:02
a nice warm climate, we live in a sea of natural vitamin D.
Chris Beesley 51:07
We live in Portugal now. Our destination has changed. you have to look at what your destination is. we have our market if you like, for the people we talk to our people 50 Plus in are approaching retirement. One of the things we're always talking about is retirement, what's your retirement look like? That has changed significantly over the last 20 or 30 years. For us, retirement isn't about stopping work. We love what we do in life. We've built a retirement account, if you want to call it that, that enables us to travel around the world living in different countries, help other people, and own money at the same time. That's an ideal retirement, the thought of actually stopping and having nothing to do and maybe learn to play golf or read a book, which is not going to happen. We love sitting on beaches, we love going skiing forever. We love adventures. We love new experiences. That's where we're going. It's all about new experiences. Everybody should look at new experiences or find a way that they can do that.
Noelle Peterson 52:32
We love that. new adventure, new experiences, and adventures are our motto as well do have fun, what has been the impact of writing your book?
Susan Beesley 52:43
Huge, because it took some time, I'll be honest, at the end of the day, you're sharing your inner heart, your inner feelings, and giving everything to your reader and wanting them to be able to read something that you've written and go, Oh, my goodness, I get that. Now I can do what they've done. They've shown me through little exercises and things that they've gone through that they can indeed achieve it. The mindset shifts are the first edition. then our goal setting accompaniment, were our first two books, we took them all around the world with us. 1000s of people have read them, we've given them away and people have bought them. We've made smaller versions for people in training. we're in the middle of writing our next one, which is the mindset shift, living the retirement lifestyle or retiring in a new way reinventing your retirement. We haven't quite got the final title yet, we'll get there. It's a journey. People want to get involved in somebody else's journey, and see you as a guide. that book has been the guide to a lot
Chris Beesley 54:06
of people. There's a reason why we've collaborated: we've been invited to write chapters in other people's books. That's enough about retirement, and it's all about your story. inspiring other people and saying to people, if you want it, you can do it.
Susan Beesley 54:27
Chris Beesley 54:28
And in today's world, it's the one thing that the internet has given you. It's given you hope, but it's given you the possibility and the opportunity. You have to be open minded enough to accept it and go and look at it. That's hard. That's a big challenge particularly for people who may be in their 50 Plus looking and going well. I can't do that.
Susan Beesley 54:52
They did that. Maybe I can.
Robert Peterson 54:56
So powerful. Well love the power of story. What's the big dream for Chris and Susan Beasley
Susan Beesley 55:06
I carry on doing what we're doing.
Susan Beesley 55:08
We've thought long and hard, obviously about where we're going to move to which will be our new base, the challenges that will present us at our age learning a new language. Health wise, we've got to endorse all sorts of new things that we haven't thought about before. We've got a guide to help us with a mentor in that. That's really important. Health is super important for us at this stage in life. That's what we're focusing on more in our business, we will still teach people how to create financial independence, but we also teach them how to take better care of their health and combine the two because the show rate, no point making any money for your retirement, if you ain't got the health to spend.
Chris Beesley 56:04
We're tough. We're very lucky, we've got that, oh, we're very healthy. we want it to stay that way.
Susan Beesley 56:10
Make lots and lots of new friends all over the world and continue to do what we do, be inspired by others and also inspire others.
Chris Beesley 56:18
Now that the pandemic is gone. Get back on stage. Oh, definitely.
Robert Peterson 56:25
Absolutely. Look, Chris and Susan, we appreciate you sharing so much wisdom with us so much of your story, your vulnerability and appreciation, obviously love the mindset shift, since that's the title of my own book. I want to ask, we've spent this hour sharing with our entrepreneurial audience and you want to leave them with Chris and Susan's Words of Wisdom, what would you share?
Susan Beesley 56:53
Where there's a will is a way? Never forget, there's a way for you, if you find the right guide to take you.
Chris Beesley 57:05
Absolutely. the other key thing, if you're thinking about this, if you're thinking about making change, then you have to make a decision. The decision is either yes or no. You have to make the decision. Otherwise, you'll sort of bobble along and you'll be going. Shall I do it? shondo do it. Shall I do it, Shawn? If the decision is no, that's fine, put it aside, look at it again in the future. We can say to you that change is the spice of life. It really does work. All you have to do is see what it's like on the other side by making that decision.
Robert Peterson 57:49
I love that.
Noelle Peterson 57:50
Thank you guys so much for joining us today. We appreciate your story, your conversation and your inspiration to us and others.
Susan Beesley 57:58
Thank you and thank you so much for inviting us. It's
Susan Beesley 58:00
been an absolute pleasure meeting you we've had great fun as
Unknown Speaker 58:03
Well, we enjoy it, we love it.