Kimanzi Constable

talks about copywriting and the value of getting your story out there. He is now creating software to handle the hardest part of copywriting, the PITCH, Kimanzi shares how he has designed the life that he wants and how he has built his businesses to support travel and the opportunity to work from just about anywhere in the world. 

A little bit about Kimanzi...

Kimanzi Constable is the author of four books, and a writer whose articles have been published in Forbes, Business Insider, SUCCESS, CNBC Make It, Travel & Leisure, Parents, Fortune, NBC, Conde Nast Traveler, CBS, FOX, and 80 other publications and magazines. 

He's a global traveler and digital nomad that has been to 85 countries and counting. 

Check out more of Kimanzi

Keep up with his global travels at kconstable.com

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Dr Sabrina Starling
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Show Notes

2:32
Yeah, I started my first business at 19 years old, I had an opportunity to start a vacation relief service for independent contractors in Wisconsin. So there's a lot of variety of independent contractors that deliver bread or that deliver snacks. And since they're independent, the company does not give them somebody that would cover their territory while they go on vacation. And because these people are investing anywhere from 250,000, to half a million into the franchise, there's just not going to trust anybody off the street or their cousin or whoever, to cover their routes. So I started a business where I would run their routes, they go on vacation, it was a great business, low overhead, I use their trucks, their equipment, their gas, all their stuff, all I do is just show up and run the route. That business grew to half a million dollars in the first year. By year two, I had to have five employees. And it was a great business. However, at 19, I did not understand membership, I didn't have any mentors. So that mean, I was just this 19 year old kid making a lot of money, not understanding things like quarterly taxes and paying for employees this not. And so I really mismanaged funds in the business. I managed to limp through that business for 12 years. And by year 12. I was just tired of constantly always being in the business instead of actually running the business. If I knew what I knew now, that would have been a very successful million dollar business, because these innovative contractors exist all over the United States. So I really could have built a million dollar business. But after 12 years, I sold it. When I saw the opportunity to start an online business. I had been listening to podcasts all those years, and hearing about making money from a laptop and selling information. And so in 2012 That's when I started my online business. And that online business has grown from starting with coaching consulting, to then doing consulting at corporations to then doing writing for a lot of different magazines and publications to now having a software company. So now it's just kind of evolved over the last 12 years. But the primary focus has been making money in a way that doesn't require my body and that is more scalable.

4:51
Absolutely. So one of the things that we loved to share about is designing the life that you want and then building the business to support it. And obviously Really, you're traveling the world and living in different places in the world. And, and so you've designed and chosen a lifestyle based on what you've wanted. And so, talk a little bit about that, that ability to design a life, design lifestyle and build a business to support it.

5:20
Yeah, as somebody who travels, I've been to 85 countries and my years. Wow. And one of the things that I really realized the difference between the United States and the rest of the world is it feels like in the US, people live to work. And then the rest of the world they work to live. So in the United States, we're all about hustling and work, you know, the first question I always ask you is, what do you do? And it's all about hustle, I was also. And I feel like at some point, you can just work to work, and you're not really living your life, like so for me. I don't want my work or business or anything to be my entire life, I want to be able to actually enjoy the fruits of my labor. I want to see the world I want to taste different food I want to explore. I want to fully live life in a way that goes beyond work. And I feel like a lot of people don't want to ask themselves that question. Because they're not going to like the answer. Who are you outside of your work? Who are you outside of your business? And they're not going to like that answer. And so for me, it's important that the life part always comes first. Nice,

6:27
it's so important to mean, we are human beings first. And yeah, we're here for a purpose. But you know, we need to take care of ourselves and enjoy the life that we're given in the our time on Earth, in order so that we can be full and have the gifts to serve and impact the world.

6:46
So you mentioned mentors, that you didn't have any when you started your first company. How has that changed now, as you've grown and, and done multiple companies,

6:58
I see that there's value in talking and having a mentor who has done what you want to do ahead of you on the journey. So mentorship through either somebody, somebody that you hire directly, which I've hired a lot of people over the years, to help me in various parts of setting something up. But then also the overall picture. I've also joined mastermind groups, where there's other like minded people kind of doing what you're doing a summer head somewhere where you're at bouncing ideas off of the commodity community learning. But the mentorship really having somebody guide me whether it's a mastermind, whether it's somebody that I hire personally, or whether it's just a consultant that I bring in to help me with one aspect of what I'm doing. Having those mentors has really helped me leapfrog the puck process and not just get stuck in the minutiae of how to actually do this thing. Because they can just guide you through it.

7:54
Absolutely, they can definitely they see the forest and the trees. And you mentioned earlier that you were stuck inside the business even through the 12 years. And it's harder to see. Get that outside perspective that a coach or a mentor can bring both in your personal growth and in the business

8:14
growth. Definitely.

8:17
Maybe you've talked about writing for publications in what you're doing in your newest venture, what does that look like?

8:24
Yeah, so I have columns, I've written for over 100 Publications now in the last five years. And I've seen the value and writing for places like Forbes, or Business Insider or time, or you want to be a Fast Company article. Fortunately, one of these publications that you can name for me as an entrepreneur, it's brought me clients, it's helped me sell courses, it's helped me so as an author, it's helped me sell books. It's brought me speaking and consulting gigs, all organically just by publishing articles in places that are viewed by millions of people each month. Also, the brand credibility, if somebody wants to know is this somebody I want to work with? Is it somebody wants to do business with connect with, they can just Google my name, and what's gonna pop up, it's just gonna be, you know, hundreds of publications. And that's just going to do all the talking for me, because the first thing most people do is Google somebody else. So over the years, the last five years, it's been great for my business, but also each of these publications will pay you for articles. So it's also been a great revenue stream. Because I've had so many people ask me, Well, how do you do it? I've had different variations of I've had a course I have a mastermind, but the hardest part of this process is actually doing the pitching. People don't like to pitch they especially this, they especially don't like the cold pitch. So I teamed up with a partner who is a software person, and we developed a software called PR pitches that actually does all the pitching for somebody. You log in, you pop in your information, and the software automatically sends out the pitches does the follow ups. There's a Built in database of 3 million contacts, you don't have to go searching for the right contact. It does the hardest part of this that people don't want to do.

10:09
Wow, that's a Yeah. Great.

10:13
So so what, what pushed you to do the switch from writing to a software as a service?

10:20
I think the software is infinitely more scalable than the writing would be. I love the writing. But I can only write you know, X number of articles. And every week, the software is something that could really scale beyond myself needing direct involvement. And I and also the software plugs and need in the market that I feel like does not exist right now. I haven't seen anything that quite does what this software would do. And so for people that want PR, or they want to get booked on podcast, or they want to book paid speaking gig, this software does all the work for you, without you needing to spend $10,000 on an agency or sign up somewhere.

10:59
Wow. Which takes manpower.

11:01
Yeah. And how soon as your software launching,

11:05
it's going to launch later this week.

11:06
Wow. Nice. Congratulations. That's pretty exciting. So obviously, you've traveled significantly. What What was your favorite place to visit? Or what's what's your favorite? You mentioned food, I guess, maybe, maybe share your favorite foods from places?

11:26
Yeah. I really like Tokyo. Because I feel like it's Japan is a futuristic country. And Tokyo is a futuristic city. They're living in the future. I love the food there. The curries there, the seafood there, it's just absolutely amazing. I like London, there's a lot of history. There's a lot of food that's closer to what we know. It's very walkable. I like cities that are walkable. I like Madrid. Because I like Spanish culture. I like to have some of the best restaurants in the world, the best sangria. Again, very walkable city to visit I like New York City. Because I feel like it's the world city, I wouldn't want to ever live there. But to visit for a short period of time I really like like the Ark like Israel. Because Tel Aviv is modern Jerusalem is kind of old school, the old cities there you can see places that are all the way from times in the Bible and the kings and the pharaohs and all that like so it's like, there's so much history there. And the weather is great, the food's great, the people are friendly, there's a little bit of action there. But it's a great place to visit and learn from

12:38
and how his world travel changed you as a as a person as an entrepreneur.

12:44
I think it's made me more patient and more understanding, because cultures outside of the United States don't move at the pace that we like to move in the United States, the way life is a little bit of slower, it just needs more patience, things are run a little bit differently. So I've definitely learned to be more of a patient person. I've seen as far as entrepreneurship goes, I've seen that there's just opportunities all over the world. And if you have a online business, you can do that anywhere, as long as you got a computer and access to the internet. So that part has been really amazing. But I've seen like worldwide entrepreneurship is really how a lot of people survive, like, especially in developing countries, like Colombia, or any place in South America, you know, there's not access to jobs like there is the United States. So you have no choice but to be an entrepreneur, and that entrepreneurship might not look like the laptop lifestyle, you know, might be somebody that's a street performer, or that has a little store that's selling this and that it might be some kind of hustle that way, I see that entrepreneurship is really the only way for people to survive in developing countries. So it's definitely gives me an appreciation for what I'm able to do.

13:55
That's one of the things that that I'm a firm believer in having traveled not quite as extensively as you but having seen poverty and having seen the challenges in the world, even here in the United States. And I believe poverty is the biggest issue affecting the world. And I think the number one solution is entrepreneurship and empowering people to start their own businesses. And like you said, from the level of street performer to, to the person on the corner with a little cardboard box full of gum and cigarettes, you know, every one of those is a business that they're trying to make enough money to buy their dinner on their way home. And, and anytime that we can empower people. And I think even the entrepreneurs in the United States that are building businesses are the ones that can have the biggest impact because they can respond to some of these world crisis and support them because they're able to generate revenue that supports these kinds of it ventures around the world. So, love that. So what inspired you to stop and metazine

14:59
I have have come here for the last eight years on and off. And I really liked the culture here wanted to learn Spanish, be fluent in Spanish. And this is the Spanish that's probably closest to Castilian Spanish in Spain. So I thought why not come here, this could be the place that I can learn. I can also take advantage of the cheaper cost of living because you can live incredibly well here on less than $1,500 a month. I have a cook a cleaner, I get massages, I have a boxing trainer that comes to train me. So I've set up my life to where I have everything that I need. And I could do it very, very affordably. So it just made a lot of sense. And it's close enough to United States, you know that there's direct flights to Miami and Orlando and stuff like that. So you get back and forth pretty easily for a cheap price.

15:48
And it's beautiful.

15:50
And it's beautiful. Yeah, the weather's great. The food's good. The people are friendly. And there's a lot to explore.

15:57
Yeah, we we love Colombia for raised our family there for 10 years. So loved. My my kids were always in Bogota, but we I traveled to manage named bukata, manga, Baden Kesia, quite a quite a few.

16:13
I would say one of the things that we enjoyed was we were able to take family trips to blood and Martha, to Kenya to scuba dive for a week for under a grand apiece. Now, this was 15 years ago, but $1,000 for the whole family to go on vacation. So

16:31
yeah, which is wild, it's unheard of. Yeah, I don't think you can park in Disneyland for that.

16:38
Likely not without staying in their hotel, which costs. We love the I used to call the backdoor vacations. So you go in and you see the places that are popular but but without going through the tourist hotel, or the tourist guide program, and all the touristy things that especially being able to speak Spanish gives you more opportunities to enjoy the culture and experience things differently than the way a tourist would experience it. So

17:11
mozzie what inspires you.

17:14
Um, I think that they're What inspires me is the opportunity to be better the opportunity to make an impact to serve, to help, and that, for me personally, that I do have platforms where I can reach people, and I can help them or I can help get their message out. Because like a lot of the writing that I do now is not about myself or my travels or anything like that. It's about other people. So it's about other entrepreneurs doing interesting things, parents that have unique stories about how they're parenting, stories of underrepresented people that are going through things and that need a voice. So having these channels to where I can help other people get their message out, to help them live a better life is inspiring that I get to wake up every day and that I get to do this. It's meeting new people. So I meet a lot of new people almost every day now with what I do, especially on the journalism side of things. So it's meeting people hearing their stories, getting inspired by those stories. But really, it's just this idea of being able to create a greater impact and to be a better person and to put my little imprint into the world.

18:25
That's pretty exciting. Obviously, you're, I think your impact is is pretty incredible. And so how did you develop your confidence and your growth as an entrepreneur?

18:38
Um, I think it probably went back to when I was like 1415. And I grew up in like a church environment. And one of the things that they made us do as young men is they made us go out there and street preach. So we would go and the inner city of Milwaukee we'd go to the college is down there. And when you're 1415, tell him about God. And then these college kids are saying everything under the sun back to you, you really have to learn to develop thick skin. You really and then you also really have to you develop the confidence of doing this in public. And so I think that's probably where it started. And then along the way realizing like there's really nothing to fear the worst somebody could say, No. So if I'm going to pitch an editor, the worst they could say is no, I'm going to talk to a potential client, the worst thing they can say is no, right? So it's understanding that if you don't ask the answer is always going to be no. And you really, you really have to swing if you want to accomplish your goals.

19:37
So what's the pitch you're the proudest of? Um,

19:42
well, I have a column where I write about things that affect families, real things that affect families United States, so I think I'm proud that I pitched that column and it was accepted. I like writing about remote work and digital nomads. Some of the opportunity to live your life and build a business from all over the world. So like the article that I wrote for Fortune about that I'm really I'm really proud of that. I'm really proud of the short stories that I share often on Business Insider that are about unique businesses and people doing things you would have never thought of. And these things that are quite duplicatable, like, you know, if you got a back, if you got a backyard, you can rent out your backyard and turn into a dog park with your sniffs spot, which is kind of like an Airbnb, Airbnb service for dog owners and dog owners are responsible for cleanup, you know, something like that people would know of people that rent out their boats and boats center and places where they have boats. And so just unique businesses that people have on bottled that they could do.

20:43
That's interesting. Yeah, intriguing. And speaking, I think my brother in law used us as to bring his dogs and use our backyard as a dog park, pretty much he showed up for 30 minutes and just ran his dogs in our yard. And then he left and was back on his way to Phoenix, I'm like,

20:59
wait a minute, he's coming to see us, but I don't buy

21:03
you shouldn't charge them by the hour for that.

21:05
I'm telling you. So obviously, the writing is has been a big business development, but you're also supporting other entrepreneurs. So what started about making connections with entrepreneurs and other people and how valuable is connection in, in developing your stories in and in developing your business?

21:28
Now pick the right connections are incredibly valuable, I think we have the opportunity to connect with a lot of people these days, you just have to have some wisdom, and who should you connect with and who's just gonna waste your time. And as somebody who constantly have has people approaching me to write about them and their business, and then these stories have to be verified, like the the revenue has to be verified, the claims have to verify. And I gotta tell you, a lot of situations fall apart and verification, because what you see is that often what you get, so I think it's it's trusting your inner voice to say this is, you know, this could be a good connection, this cannot be a good connection, I think you have to also be wise with your time because you can spend your whole day connecting with all kinds of other people. But those wise connections, that you can just feel that this is what you should be doing. And taking x period of time, each week to do that could be valuable. Like I would have never met my business partner for the software business if it wasn't for a friendship and a connection with another entrepreneur. That's how that relationship was developed. Or sources for articles people to write about. Or somebody that might have known somebody that was at a publication and kind of gave me a recommendation. My very first corporate consulting contract at Morgan Stanley came through one of some somebody that I had built a relationship and a connection with. So those things can be incredibly valuable, you just have to be very wise about it.

23:49
I hear you talking about your character and how you're, you're true to who you are, how how important is authenticity and character in entrepreneurship.

23:59
I think that's incredibly important. You should be who you are, however, that looks like. It's very disappointing when you think somebody is going to be something and then you meet them. And there's something else which can happen often in life. And I think that's incredibly disappointing. We've seen top leaders, like people that are top leaders that we respected, and then their true character came out and it was just, you know, they blew up their whole business over that. So I think authenticity is important, at least more than anything, not for the outside world, but for yourself to live in integrity. Because when you're not living in integrity, it's only a matter of time.

24:37
Well you even mentioned people that are approaching you to write articles about their business and about them. And I always talk about the Facebook business professional who's gone out and rented an Airbnb and rented a sports car and they spend the weekend taking photos pretending like it's their house or their car, and then using that as their media profile. I'll. So authenticity is, is, is kind of lost in some of this social media, but how do you help your clients see the value of just being your authentic self and putting your own story out there?

25:13
Yeah, I tried to tell them that the truth tends to come out, especially in an internet world where people have access to information, it's not worth it. It's also not worth it to use, let's call it money marketing, where people talk about how much they made, or say a number that they made in order to attract other people as clients. If somebody wants to do business with you, just because you've made X number of dollars, nine times out of 10, that's not going to be a great situation for you. Because they're probably desperate. And they're looking or they're, they want to get to that place without taking all the 100 steps to get there. So I try and tell them, it's really not worth it to us like money and marketing. And even with sharing your lifestyle, I don't share as much as my lifestyle anymore, because there has been incidents over the years where people just show up. Yeah, track you down, like stuff like that. So like you really when it comes to security, especially if you have a family, you have to be incredibly careful. So Be your authentic self. Share your values and what you think. Don't be afraid of what other people are gonna say, but also be wise as far as what you reveal personally. And if you can at all possible, like it's just not worth it to talk about money.

26:25
Yeah, amen. Well, and it's so much better to just share the stories that are real, and get plenty of what Yeah, most people obviously have great experiences. And they just don't realize the value in those experiences. For the right audience and for the audience that they're they're seeking to serve.

26:46
So you've had a lot of success in life, what's your biggest challenge?

26:50
Probably time and time management. Because there's a lot of irons in the fire. Besides business, I take Spanish class every day, I have a trainer while we're I'm working on my health, even I've hired professionals, it's still it's still time management. I've I have team members, of course. And they can only there's only, there's only so much they can do. So for me, it's managing my time in a way that I'm getting things done, but also not burning out. I think that's probably the biggest challenge. And then also just being far away from my kids. My kids are older, they're 2022, and 23. They're all in college. They're all living our lives. And they're dating people. And they're, you know, they're having those, I guess, grown up experiences. And it's kind of funny, because by the time I was married that after I turned 18, so then being 20, you know, like, they're, they're at the age now where I was already an adult. So it's just kind of a weird situation where I remember them being babies, and now they're big. Now they're making adult decisions. And I want to kind of step in, but I can't because they're adults, they need to make those decisions. So kind of being away from them and not really being in the mix is hard. But every time I visit them and visit Wisconsin, you know, they still even they're only have so much time for me. Yeah,

28:10
right. But I work with women mostly. But a lot of times we talked about moving from the Enforcer to the influencer role and how hard that is, for us adults to make that transition. Because we want to be involved. We want them to make the right decisions, but we can't like you said we can't do it for him.

28:29
Because otherwise they're gonna get they're gonna be spoiled. And they're not really that's not really how life works anyway,

28:34
you want them to make grow up and be be adults. That's what we've raised him for.

28:39
Well, I wrote an article in one of those magazines that talked about the number of men between the ages of 20 and 30, that are still sitting on couches, playing video games and not contributing. So we definitely don't want our children to take that on as a as an option. need him in the workforce and need him hopefully being entrepreneurs, because entrepreneurship is, is the greatest opportunity to to leave a big impact. Amen. So what would you say your niches I know now it's shifting because I know in writing, it's kind of entrepreneurs, is there a particular type of entrepreneur but in your software as a service now? Is it the are you still targeting entrepreneurs Who's Who's your ideal target for your, your pitching software?

29:30
So as a journalist, the things that I write about are really entrepreneurship success stories, no matter what that looks like, you know, and when I say success stories, I don't mean you have have to have made a million dollars. I write about people that make $1,000 Doing something interesting. So it's really entrepreneurship success stories of all kinds. For the software, really the target for the software, it probably wouldn't be entrepreneurs, because it helps you get PR it helps you get booked on podcast and it helps you book paid speaking gigs. Which are things that probably an entrepreneur would be doing. So that's probably who would be the ideal person for this somebody who have some things going on in their business, and they just kind of want to put lighter fluid on it. And get in in the media more, or maybe get on podcasts or maybe, you know, there's, there's a whole world of people that are like, I just want to be a speaker. And I want to speak on stages all over the world. So that's, that's who the software really would be ideal for.

30:26
Nice. Well, and speaking ultimately, is entrepreneurship, because they're getting paid to speak. And so it's a business or certainly a stream stream of income. Absolutely. All right. So now you travel a lot. We talked about food. What about playing fun? How important is playing fun? In your life in business?

30:47
Yeah, I think it's incredibly important, because at some point, you're gonna burn out, your life is just gonna become your work. And that's not really a good life to live. So I think there's some power downtime. Like myself, I like I love watching movies. So every new movie that would come out from your app, man to your John Wick four or whatever, I'm gonna go watch in the theaters, every one of them, whether it's good or not so good. I don't care. I just love the experience of going to movie theaters. I think that's pretty cool. So I definitely do that. I do a lot of as you all know, now, weekend trips, like here in Colombia went to San Andreas Island. I don't know if you all have went there. Yeah. So that was a beautiful experience. Once spent the weekend in Bogota watching a friend of mine who does MMA fighting, watching fight, he won. But that was interesting to watch, not just him, but even all the men and other women that were fighting. And that was pretty interesting. I don't want to mess with any of those people. Right. So going to Bogota, seeing the bigger city, going to all the all the parts of your card to Hannah, the coffee region and stuff like that going to Panama, as you just to get my American fix on my taco bell. And also, like, you know, like I bought a new Apple iPhone, and stuff like that, that is more cheaper in a place like Panama, but it wouldn't be in Colombia. And Panama is a pretty American city, like use the dollar, a lot of English is spoken. So I was able to get my American fix going there, stuff like that,

32:17
hey, these, switch up those experiences, because you get a lot of the Latin American culture and Colombia and the different places to visit there. But you can go in, get some of the history and go and get some of the tourism and, and then you go to other states, other countries, it's a little bit different than going to another state here. Because you do get a different experience. You get different culture, different restaurants, and different pricing, because you do have the opportunity to price things out and get the best deal when in different places.

32:48
Well, we identify with the movie thing, because for us, having lived in Colombia for as long as we did, the movie theater was the one place that just felt like home. Now the the sodas, the sodas were the same, you get a big giant soda, big cup of popcorn. And the only difference was the subtitles across the bottom of the movie, although now they translate a lot of movies. And so you had to choose, you know, make sure you got the English version with subtitles, so you could feel like you were at home. But movies were movies are always a little refuge.

33:20
Yeah, here in metazine. All the movies are actually in English. And they have Spanish subtitles.

33:25
Yeah, it was Disney that was doing all the movies in Spanish and messing with us.

33:32
Because we weren't we were there when our kids were birth to about 10 years old. So those kids go into kids movies, we got messed up sometimes.

33:43
So So talk to us a little bit about the power of a dream or the or the power of having a vision for something more.

33:50
If you don't have a vision, or a dream, or somewhere where you're going to you're just not going to get there. I think as humans we do things because that's what we think we should do. To accomplish our goal, we don't have clarity on where this is going. So I feel like you have to have that vision. It has to be more than making money. Because if you want to make money, you can make money. But the vision has to be more than money. It has to be greater than it has to be something that would show up every day and drives you even on the days you don't feel like doing it. And there's going to be a lot of those days. And the vision the why the dream that's what's going to get you up that's what's going to keep you going and that's greater than money. It's you know, the freedom living that free life. And every sense of the word of freedom is like an incredible vision to have and it will push you forward.

34:44
Now for your own journey, how however routines served you.

34:49
routines, definitely help it helps kind of manage the chaos helps you get more done in an efficient way. You're not just kind of shooting from the hip. I like having a routine of when I'm going to go to Spanish class and what I'm going to have a trainer and then for what hours, I'm going to work. And then after those work hours, while I'm going to hang out with like, random wise, and then things that I'm going to do, that are just everyday life stuff, and it's created a life that I really wake up, and I enjoy getting to do what I get to do.

35:20
Absolutely. So how has gratitude helped you in your own growth?

35:30
I think if I am not grateful for the things and opportunities that I have, and the opportunity to learn from life, I really don't appreciate achieving success. And so I'm grateful for everything, even things that don't really go the way that I want them to go. Because there are lessons in there. And then I'm grateful that I get to do this thing from all over the world that I get to talk to the people that I get to talk to, and build the kind of life that I'm living. I'm incredibly grateful. And that that's a part that's part of the Happiness Equation for me.

36:03
So tell me a little bit more about this Happiness Equation.

36:06
Yeah, I mean, well, we can choose to be happy, or we can choose not to be happy, you can have a lot of money and not be happy, you can have very little money and you can be happy, it's a choice that you make, you decide I do want to be happy, and I'm being grateful as a part of that equation, doing the work to become a better human being and accomplish your goals, I feel like that also contributes towards your happiness helping others, that also contributes towards your happiness. But ultimately, it starts with it starts with a decision that you make.

36:39
And I think the decision is, is, is really followed up by the recognition that you get to choose right and, and taking responsibility. I call it defining success, right? What what is your definition of success, because for some, it might be money for some it might be a big house, in your case, it's the ability to travel and, and the freedom to run your business from pretty much anywhere in the world. And, and those are choices that that you make, but you get to define the success, which in turn helps you define, you know, what does happiness look like for you?

37:14
Amen. Very good. definitely agree.

37:16
So powerful. So let's talk about building your audience. Now, obviously, you have an audience through your contributions. But you also have an audience on social social media, what have been the most effective things to build your audience to, to show people what you're doing?

37:35
I think it starts with good content. So if you're an entrepreneur that does something or teaches something, you need to have content that adds value to that audience and makes them want to follow you. Because now in a world with, where we have access to chat, GPT, and AI and things like that, a lot of people are gonna really start to sound the same, they're gonna be posting the same stuff, the AI is gonna give them the same prompts, you're gonna just see a lot of the same. So where you're gonna stand out is you teaching what you teach and the way that you teach it, but also letting people experience your unique personality, and how you do things. And so I think that your content is going to be even more important than what it was before. But if you're giving value to people, they tell others, they want to follow you. They want to clap for you. They want to buy what you sell, by the nature of the value that you're giving them. So I think content is a great way to build an audience. I think consistency is also important. A lot of people are hard to code, the OCM for one time, and they were just glue, and then all sudden they disappear and you don't see it. So I think consistently showing up, you know whether that's even just once a week, twice a week, I think the consistency of you being there makes them also want to follow you and pay attention to what you do. So they get a great content, I think you need consistency. And I think that you need to be disciplined with it. So whether that's, you know, put it in some consorted some sort of system that tracks when you're going to pose how you're gonna post, whether that's hiring somebody to help you with scheduling and the posting, but you need some sort of system to where you are going to be able to do this consistently.

39:13
Yeah, that's so good. Consistency and the discipline in a lot of these things, like content and, and even building an audience, it's a long game. Like there's, there's very few shortcuts, although everybody's Facebook ads will try to convince you otherwise.

39:30
Yep. Exactly.

39:34
So we talked a little bit about, about gratitude. And obviously now you're, you're in Colombia, contribution for us has always been a big part of of our business and growing others. Then you mentioned you know, that you have a cook and you have a trainer and you have someone training you in Spanish, so you're contributing to the local economy. What other ways his contributions serve you in your entrepreneurial journey?

40:00
Yeah, I think giving back is important. So whether that's been the times that donated, whether that's been a time, like you said, where I am in the country, and I do hire professionals in that country or do hire services, that has definitely helped, whether that's giving my time where I offer scholarships, and as far as training and what I do, and giving back, I've done that a lot over the years, or done things publicly, like let's say somebody wants a free coaching session, but then I'll do publicly so that others can benefit from okay. Yeah, every time you you can give back. I think it helps you. I think that it helps the world in general. And I think we need more of that.

40:44
Absolutely. Just because

40:48
you talked a little bit about it, I think, but explain to us what your big dream is.

40:53
My big dream is freedom. So financial freedom, to where I am creating generational wealth, freedom and where I'm the healthiest version of me, in my body in my mind, and I'm, you know, jumping rope and jumping over houses and whatever, I'm able to do the physical activities that I want to do even as I grow older, freedom to travel and to go where I want to go and not have to worry about, you know, the cost and, and things like that. But for me, the big dream is to create freedom in every area of my life. It's to guide my children to what their best life is going to be and just kind of be there. Not only answering questions, but also them seeing it through example. And then it's been able to help I kind of always have a vision to help like the quote unquote, little guy, so to speak. And because I was little, I didn't have a connection to any big influencer or connection to anybody that helped me leapfrog to where I am. I've done it all through cold pitching and hard work. So I always have like a soft spot for the little guy, if you will. So that's why I'm always writing about them. And then hopefully, you know, the software will give them a leg up to be able to reach opportunities that they couldn't reach on their own.

42:12
Nice. Yeah, looking forward to seeing how that works, and helping others get gigs that they couldn't get otherwise, this would be awesome.

42:21
Absolutely. Well, we end every episode with our guests sharing their words of wisdom to our entrepreneurial audience. So camozzi, what would be your words of wisdom to those listening?

42:33
Yeah, it would be to figure out what your best life is, and to put in the work to accomplish that best life. And your best life is the relationships. It's the places you get to see, it's the money that you make, it's the people that you impact, but figuring out what is your best life because if you're not clear, then you're just going to kind of be doing things that you think you shouldn't be doing, versus things that are you're intentionally doing to get to the place that you really want to go on your life. And I think it's important to figure out what that means for you. So as parents, we have to figure that out outside of our children, because our mindset is always our children first, but you're still a human being as a parent. So what is it that you really want? In a relationship, there's things you do together, you build an empire together, but still not losing that individualism, of who you are. And, and you know, kind of being a strong person that way. But not letting the outside world and the outside influences tell you who you should be. It's you figuring out what you want to do, and then you do in that thing, unapologetically.

43:39
Now, so good.

43:42
We appreciate you joining us today. Come on. It's been great getting to know you and hear your story.

43:47
Thanks for having me on, Robert. No. Well, it's been it's been great to be here