Michael Silvers

from the Mentor Studio and Powerteam International join Robert and Noelle for a masterclass in personal growth. Michael shares his journey from wounded police officer, to network marketing success and now to speaking on stages around the world encouraging people to tap into their growth potential with the 3,2,1 formula, by hiring 3 coaches, 2 mentors and joining 1 mastermind.

A little bit about Michael...

Today’s guest serves as Executive Vice President Global Training for PowerTeam International and Managing Partner for The Mentor Studio. Powerteam is a business development company that offers 300 trainings annually worldwide. The Mentor Studio is a Group of Mentors in 15 countries that hold 50+ Events, and 200 hours digital, in Entertainment, podcasting, speaking, training, entrepreneurship. Michael is responsible for developing and coordinating the company’s Training, Masterminds, Mentoring and coaching programs worldwide.

Michael Silvers clear and consistent strategic and tactical direction has been key to supporting the rapid growth of Powerteam International, recruiting and training Mastermind Facilitators, Mentors, Speakers, Coaches, and continually designing and developing new training, coaching models and techniques.

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Michael Silvers
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Show Notes


Robert Peterson 1:50
Michael, thank you so much for joining us today. We're excited to have this conversation, just looking forward to learning from you.

Michael Silvers 3:10
Oh, you know, it's a great day, it's every day that you can make a difference in people's lives or change lives or anything that happens. It just makes it a great day. And thank you too, for having me on here. Absolutely. So typically with that our guests share their own personal journey into entrepreneurship. And I know that you're primarily serving entrepreneurs, but still love to have you share your journey from police officer to expert in this public speaking and personal growth space. You know, it's, I always say I was born and raised, right, because we're all born and raised somewhere. I love people to tell their story. And they never sort of give a grounding or I always want to know, Well, where were you born, where you come from. So here's the short version, not the long stage version. But and by the way, everybody and I teach this to when you tell your story, what part of what you're doing is you're letting people know who you are and what you're about. Secondly, you're also creating rapport all the time. So you know, just by saying and try this out on your next when you're on stage. I was born and raised when you were born or raised somewhere. So I was born and raised in LA, even if they weren't born and raised in LA, right? They can be born and raised in Singapore or Malaysia doesn't matter. They were still born and raised somewhere. So you create an association right away. So I was born and raised in LA. The other thing too is now I said that three times. So trust me the next time they see me they're gonna go yes, we know you're born and raised in LA.

Michael Silvers 0:26
But we never stopped investing in ourselves. And my wife and I literally, we did courses we did this we did travel, we just always the team say hey, we need you in London tomorrow. We would just say yes and make it work, figure out the children figure it all out quickly got everybody sort of on standby. And we that yes, took us to our careers where we're going now.

Michael Silvers 4:33
LAPD officer injured on the job. This is the short version worked in Hollywood for a year worked with actually Jim Forscher but his mom was Ellis's PR person the whole time her and read. So I used to meet with her a lot and she once said to me if you don't love this career more than life itself and your family and anybody else get out so I did. I got out. And I love the people I worked with, but I just thought it wasn't where I was going. got my Master's in clinical psych work with children and adults for about eight years repatriating kids into homes, was getting married started to have a family. So it got a little too close to home. And I became a male nurse, male nurse jokes were done. Okay, good. And then I was becoming a nurse practitioner, my wife and I moved up to Seattle. And really started our career down this this path at that point, you know, jumped into network marketing, I kicking and screaming, I wanted to especially then go with one techie company, she picked a company that I'd had some experience with around magnetics. But I'm like, Wow, you got to be kidding. Cuz she was a nurse, too. I don't want to do this. Well, a year later. We did incredibly well. And through that, so I've been we've been working from home, let's see 20. I got to do the math right. 23 years now. But the biggest thing it did is it introduced us to Bob Proctor and Zig Ziglar. And we got to do work with them. And we got to they they built a coaching program for the teens. And there was so much happening at that point that we started to take courses. And, and it moved us all of a sudden to back and forth to Australia for five years, and to build the largest coaching division in NLP in Australia than an Asian and in Europe. And we had three to 5000 people a weekend at our events we had, I don't know, 10,000 clients going at any one time. It was pretty incredible. But it was a lot of travel because it was just bounced back and forth, bounced back and forth. But it sounds fun. So the first two or three times it's really fun. By the 10 12/18 time it's just different.

Robert Peterson 6:39
It's a long, long trip.

Michael Silvers 6:40
It is you know, and that's the thing. That's the people say, no matter how you slice this up. Well, but what if you're in first class, first of all, that's just nobody don't fly birth, you fly businesses the same thing, it doesn't matter. It's still 14 to 15 hours. No matter how you look at it, this is not jump over there and then jump back. So which we did, usually sometimes it was 234 days, we'd literally it's a day to get there a day to come back in two days down there. It was crazy. You know, but that led me into the whole personal development world and you know, met everybody T Harv Eker from Peak potentials called and said be part of our team and I did and he said no international all of a sudden he's going all internationals, I'm back on the road all the time. And then I was part of the teams that really put on masterminds in this group, part of the teams that took Tony Robbins around the world, it was just busy, crazy. And my wife and I the whole way really built this whole coaching and division and training and Masterminds for all these big divisions. And it landed me to get to know Mary Garfield, who was Tony Robbins vice president for 18 years, she did 82 countries with Tony. And they built the Platinum Partnership together. And I just I thought you built the biggest baddest mastermind on the planet. Still today, the biggest, baddest mastermind on the planet. And by the time we had hit, you know, the 2019. I'm with Power Team NOW with Bill Walsh. And we've got hundreds of events we're doing and then COVID hits. So we went completely digital. And I said to Mary, but we also I want to give back I wanted to do that being of service. And that's when we launched the mentor studio it was to mentor those around the world and to be mentors for mentors with people around the world. And that of course, is because you don't you don't hang out with the person who built Robins research and do something small. Right. So that's not crazy. We have podcasts and we have all these different divisions now we're in all these different countries. And it's still the tenant is to serve the underserved and that will never change. So and and and I have seven grandchildren, I always say that. I have seven grandchildren, my wife and I are it's wonderful. That's amazing. And I always forget to say this, I'm gonna say this. Thank you. I have children too. Because they are like, what about us? We're in the middle. So that's a little my background, and I and I just I love what I do. I love what I do.

Noelle Peterson 9:11
We hear you we've got the grandkids as well, and they are definitely something special.

Robert Peterson 9:16
So one of my business plans is trying to figure out how to help people become grandparents without having to deal with their own kids. So, so I understand how you forget to mention your kids. But the gist is that if we could skip that step most of us would.

Michael Silvers 9:31
We're working on it. We're working on it. Well, we're also we're also working on building a personal development company without people but it hasn't happened so far. So we're working on those kinds of things is

Robert Peterson 9:45
was my mentor Rob Raven says you got to have that million dollar ideas so that you know besides bottling my grandson's energy, that's the other one we're working on. So

Michael Silvers 9:53
yeah, yeah, every day and that, you know, it's the kind of thing to where people will spend it's like how do you spend your time and And, and people say, Michael, you must work 60 hours a week. No. But I think the biggest thing that's happened over 20 something years was just always amazing. What I keep saying that is, is I was not an entrepreneur, right, I was very traditional, even though I made shifts and changes and in my wife was traditional, but it was, Wow, we can take this smaller block of time and do so much more with it right? Below her power team always says 10 Before 10, what are the 10 things you do for your business before 10. And we can live this life we can be with the grandkids, we can have all those things. At the same time, build this international business and, and you know, build it smart. And that's the biggest thing, build it smart, have the time to build it. And if you're not enjoying yourself, go back and get a job because it's like, you know, being an entrepreneur has never been it's not about easy. It can be simple. There's things you can do, and make sure you have mentors. I've always said and we say this, I say this on the peak stages. And it got coined after a while, but three coaches, two mentors in a mastermind. And that's what you start out with as you're building the journey.

Robert Peterson 11:18
Well, obviously, mentorship is important to you. And so let's dig into the value of three coaches, two mentors in a mastermind. And what what does that really provide for somebody?

Michael Silvers 11:29
You know, what it does is you talk about think of think of AI explained when somebody said, like, what's the mentor studio, and I said, think of it is an umbrella. It's an umbrella over everything else you're doing. Because there's so many of us in there that have literally taken every course on the planet or done. We've done so much in so many different things. We become that umbrella over okay, here's the 10 courses you're taking, here's the flow, here's how they should, they should work. And that three coaches, two mentors in a mastermind fulfill some of that same requirement. So I always say, first of all, have a coach who will is your accountability coach, they are literally not your best friend, they are the ones who will kick your behind, you have nothing that's clinical, by the way, have, you know, it's they don't need to always pump you up. They just need to keep you rolling, though, they'll still give you places where you find accomplishment, because we will always gravitate towards success. And if you don't create goals, even small ones, where there's some success, you notice people just stall out number the second coach is typically someone who understands your business a little more, and it can help with direction. The third coach is typically mine is a maybe purely mindset, maybe spiritual, maybe personal trainer. It's something around your body mind something that keeps that moving and the connection going. The mentors typically a new pay for all this, you know, people always say, Well, my broke brother in law, okay, well, your brother in law training you is not going to help us at all here. So the biggest thing is with the mentors there, literally the difference between a coach and a mentor is the mentors ahead of you. So the mentor is further down the road. That's the biggest and easiest way to say it as the mentors further down the road. So you're going to pay for them. Or you're going to buy their big program. It's why I'm always in masterminds or trainings. Everybody I work with is still going to trainings, Harvey always did. Bill Walsh, a Power team. He's going to three masterminds in the next two weeks. Everybody's always doing that. Tony was always training, Mary said the minute he got off stage, he'd sit with the team and what worked, what didn't What are we going to do and they always were training each other and bringing stuff in the thought leaders never stop. Because because their stuff they know they don't know. So the mentor is typically somebody who's ahead of you maybe financially, maybe in something business that then you need to learn and listen to your mentors. It could be lifestyle, whatever that is, they're just ahead of you during the game, and you're willing to listen to them and take on their advice. The mastermind is a group of individuals that get together who create something out of nothing does not have to be your own business. You can have one that's in your business one that's not we always felt the masterminds that Tony and it peak potentials, where it was just an eclectic group of people that got together. We'd have objectives, things we work on. It's not a networking group. And we worked hard those masterminds, it peaks. I built the one it was four days and you worked hard there. But there was always a day of service. Because I think that's how why we're on this planet. So people would pay a lot of money and that was the big comment. They're not going to pay that much money to have a whole a quarter of their program, just serving the homeless, building things for children, orphans, whatever it is, and they did because it's very much part of who we are. And so the mastermind and start I always say start simple start easy It is just fine for people around you who are fairly successful in four different careers and get together, you know, maybe once a month and take a concept a month and just okay, here's here's what's working. Here's what's not, here's what you should do. There's a lot of different ways to do this masterminds have many different structures. We go very much often Napoleon Hill, you can read Outwitting the Devil, and read his first book on masterminds. So we built a lot around the core of that, and then of course, put our own touch on it. So,

Robert Peterson 15:32
Outwitting the Devil is a great read, especially if you can have conversations with a group of people about some of the dynamics happening in there.

Michael Silvers 15:41
Right? That's, that's right. That's, you know, and that's the kind of thing where you can also figure who you're surrounded with, is what what No, I'm not reading for me, right? I was, I was dyslexic. As a kid, I didn't even read till probably nine or 10. And so when Bob Proctor says, read every book and invest in every course will invest in every course I get. Because the explanation is, every time you say no to something new, you go like this. So now it takes you years to open back up, where as long as there's, it's called ecological, no harm to yourself or others invest in every course, we used to have 567 courses going at once we didn't we have stuff on our shelf still that we've probably never even cassettes, I can't even find a cassette player. But we never stopped investing in ourselves. And my wife and I literally, we did courses, we did this, we did travel, we just always the team say hey, we need you in London tomorrow, we would just say yes. And make it work, figure out the children figure it all out quickly got everybody sort of on standby. And we that Yes. Took us to our careers where we're going now.

Noelle Peterson 16:48
I love it. So thinking about personal what does it look like to design your business around your family?

Michael Silvers 16:56
Yeah, you know, that's always that comes up. So this came up originally Right? in network marketing, because typically, you'd have one person who's on board fully. And then the partners going, what are we doing? Why are we doing this? So this came up way back when, usually what I do, you know, and what my wife and I did, as we enrolled the kids in is we were just honest, here's where we're at, here's where we're going. And, and here's sort of, it's like you didn't want to just about the finances. But here's the time that we'll have together. So right now we're called out of balance, you know, because when I was still working full time doing nurse practitioner, and we were doing the Mikan, that was the company with the magnets, which a nice nice check for 17 years, even though we didn't only did it for the first three. But it's the kind of thing where you just, you just enroll them and you show them and you'd be very honest. And I was out of balance, I was literally, I would do my 50 hours, and then my clinicals and then IP appointments. But the biggest thing I noticed is when I was at my kids games, I was there when I would have to fly down and see somebody I was there 100% Because I could make those choices. I could do things that other dads and the minute I freed up from that other side. And my son once said, point your home way too much. You know, I was I was suddenly the dad that could just be there all the time. And the shame was they were never dads at all the games, there was never there was me, because a lot of the things were right after school and and sometimes there was no mom or dad. And so I would lean on my wife and I would sort of play both roles, because we're here, you know, because we could do it. So they saw what it would look like what I'm always careful. And I tell clients is, don't say that unless you're gonna really work hard and get there because if you're 20 years down the road, and you haven't spent a minute with your kids, because you're still on that journey. That's not going to play so well. So and even if it's not going so well a point say you know what we're in we're in a, we're in a point as entrepreneurs, we're going to have to keep moving. And this is tough because the entrepreneur world goes like this. I don't care how much money you made, or how many how many souls are lives, you should change. You just you got to keep going. But you got that's why you have that mastermind and the mentors and everything else, because that helps you down that we wouldn't have gone so quickly. We're tenacious, but we wouldn't have gotten so quickly if we hadn't got right away. Right away. We had Bob Proctor's Zig Ziglar peak potentials, and we immersed and we sent our teams. We worked with Chris Howard for a long time in NLP we sent 42 of our team members there, and because of what it did for them, and then we sent them all the peak potentials and the Millionaire Mind and that created a business driving on its own. And we've sorted for leaders that's the other side too. But when it came to the family, the quick story is, it was it was our son at one One of our so we had our first home meeting, right? And network marketers, everybody know how this goes. We had I invited we invited 30 friends and people we knew, and my wife wasn't there. I think she might have had to go see your parents can't I think that's so it was it was me. And I took, I went to Costco and I bought everything on the planet. Oh my god we have. So the meeting supposed to start at seven, nobody showed 730 Nobody, I mean, not even one, we didn't even get one person. Here we are in doing this now. And that's where a lot of people quit, by the way. And our son comes down and he says, you know, this is the best business on the planet. And you know, because we have all this food that he gets to eat now. He's like, You guys, I want you to do this business forever. So and it's that attitude. And so of course, nothing would stop us. So next, you know, the next week, we invited 20, more and two people showed up. But that was the launch of our business. Because then I called an old friend, right? I just called everybody and I said, I'm looking for business leaders products has made me feel better than I have in a long time. And it was that side. But that's where you can enroll your kids to around food around having if you're going to have team meetings or like phone calls, have a lot of food and say, Hey, you guys can eat anything you want, you know, really enroll them from all different sides of what it could look like. And this This world has taken our kids have gone through courses, our oldest daughter got to go with the teams to Hong Kong. So there's been things that they wouldn't have maybe done that they got to do too. And that was pretty cool.

Michael Silvers 22:47
So I think that's one of the most important things we do on the planet is that we give back in that were part of the communities I think, you know, we talked about social justice and social service. And that's what we're here for. It's really because you know, any given day, what happens is, you know, just feel bad one day feel just bad about yourself and everything going on and then go volunteer at a soup kitchen or go volunteer somebody number one you'll just feel better because you're helping others number two, you're gonna see it's not as bad as you think it is. Number three, you're just being part of humanity. And so we build it into every course it's in the mentor studio. It's it's over with any of the work I do with Power team, we sponsor so many bills on the board of safe haven they have 5000 homeless people. There's there's all these charities we do Mary's always done that Platinum Partner always did. You know, the day of service we did that at the Global mastermind and peak potentials. And it what it does is then your kids see what you're doing. And so with our kids, we will intensity for came to our church, to our church. We took our grandkids over and help the setup help them do it help them see these are human beings, like the rest of us. You know, because apartments in my neighborhood are now running for a studio. We can no $3,000 Most people can't afford that. So what did they do? What are they supposed to do? They're working 100% They're all working. But where do I live now? And how does that look? And so And why aren't we helping those that are that are you know, it just it changes I'm just it just changes your whole mental set. It changes everything you do and so we just again, we include our kids and grandkids and all of that my wife always have has packs in the car for the homeless, you know, the guy standing off the freeway, if he's part of a group who cares who am I to judge? Right? But our grandkids just see that and it's got usually a couple of dollars in it. It's got some food and some water and and like socks and and so our grandkids all they ever get to see is I'm here to be of service. We do that Have you? Right? And we do that with our teams, we have our team calls, we actually don't talk about the money. When we do that at Power team, when we do that the mentor studio, we just say, how many clients are we serving? How many people are we going to serve this week? Because everything else will fall in from there.

Robert Peterson 25:15
Yeah, so valuable. We, we love having the bags in our cars and, and, and letting our grandson pick out some of the stuff we put in the bags to. So he's a part of it. So he's a part of it, too, because it's, it's just so, so ingrained. And, you know, having been missionaries and having lived and worked and been in Africa and South America and seen seen poverty and of course, poverty, I think is the biggest challenge in the United States. And I think entrepreneurship is the solution, I think the government isn't going to solve it, the church isn't going to solve it. Entrepreneurs and teaching people business development, personal growth, is is the only thing that's going to really create long lasting solutions for for 1000s and 1000s of people that need it and are willing to step into it.

Michael Silvers 26:05
That's right. That's right. And it gives, it gives you an ability to do something you didn't have before. And you know, that's why, you know, with Dementors studio we have on Thursdays, we have what's called speakers theater, part of the reason why I'm gonna jump over but and that call is free. It's just open, it's always been open, because part of the tenant is because we've talked to people in other countries, they're like, you know, more people have cell phones, and you think villages have, they'll have one cell phone, but they have it and they can get on these kinds of calls. And so when we started it, the decision was we'll just we don't do any sales on that call. And we will that will call and that call will always happen. And so we do 30 minutes of masterminding, and we do 20 minutes, we do let the other businesses shamelessly promote themselves. But it's fun, it's a teaching time. And then we do two trainings. And I don't care where you are in the world, I don't care how much money you make or don't have, if you have a phone and you can get on that call, because you can just get in the listen mode. Please, you know, we always say beyond and that's that's just part of our value system, that that will never change.

Robert Peterson 27:09
So good. So you mentioned obviously, you've mentioned a lot of people that you've had the opportunity to work with, how valuable is connection and the ability to reach out and make make new connections.

Michael Silvers 27:23
So it's to me that it here's the biggest thing, we Marie, my wife and I are, are we are where we're at. Because have we always served, because we go to events and move chairs. Because we did things that just we just people wouldn't do and I don't get it, don't come to an event and act like you're some big whatever. You know, they fly me I'd go to other countries and the chairs will be all wrong. I say, Hey, can I help just fix this, you know, let me just I can adjust. I can do it just I could pull cables. We had we had a big event in Singapore in 2011, we had to wire up 350 stations and cables in the non air conditioned Expo because they only air conditioned on day of event because air conditioning was running seven grand a day. And so and I'm sweating more than I've ever expected I could in my life. But who am I not to write? So I'm pulling cable in this? And they're like, aren't you one of the trainers. So I said you're one of the people that are making the event happen? And I think it just and that's where they'll never forget that then they tell them they tell. And every time you help somebody else, it's always pay it forward. I mean, you know, for me, you know, right with achieve I didn't really know about I'd never heard about it. And I had this, you know, I had worked with and helped in phone calls and built a relationship with somebody named Dr. Emily and Dr. Emily, right. And her and I did a lot of stuff together and this and that one day, she says, you know, because we helped each other. She says, I know you really like to be of service. There's this organization that I think is really growing. And I think they're really helping entrepreneurs. I heard that I'm like, let me talk to them. And that's where the connections always happen. And sometimes I've had connections from somebody I talked to 15 years ago. And they said, you know, you were at our event and all you did was say how can we be of service are you and your wife just helped us so much or she jumped on a camera and I mean, and we've never forgotten that and we were the same we like people to come to the mentor studio, who just say how can I be of service? How can I be of service that's that's just that to me. We never forget. And that makes the biggest difference. What we don't want is We're in no wind zone. That doesn't mean why any that's why any we are literally you come with to me you got to come up with a solution.

Robert Peterson 29:51
Nice. Well, that's one of the things that that achieve prides itself on is if there's complainers in the back of the room. They're not they're not well Come next time.

Michael Silvers 30:01
Yeah, you know, it's we always say they just there's something they don't know kn O W Yeah. You know, people too who don't join things. It's like, if it's not going to break your bank, and you're not going to not, you know, because, you know, we always we this program costs, right we have like a high end program. This is what it and it's personal invite only. But I'm sorry, you're not coming on board. Because I also know that that means you're not paying your rent next. Well, I'm going to make it all back. No, no, no, no, that's, that's not what it's about. It's about how do we create a solution? And remember, we had rooms of, you know, 10,000 people and stuff like that. And it's interesting. Sometimes we'd have Okay, nobody say anything, but we'd have more complaints from the VIP section, then we would from the general. And we come right back to Great. I know you have something up something going on. You come back to me an hour later and tell me what the solution is. And we'll we'll figure this out. And that's that big piece. Yep. They just they just don't know yet. Or people are in their own. They're in they get in their own space their own way. Something comes up from their childhood, which you know, we all have stuff. But But how are we going to solve this right now? And when you solve it, I also like to know how it's gonna benefit. 20 other people next to you?

Robert Peterson 31:20
Oh, yeah,

Noelle Peterson 31:21
we're not just fixing something for you.

Michael Silvers 31:23
That's right. That's right. We could be doing that all day long.

Noelle Peterson 31:28
Right. And then you're redoing things because you're fixing it for each other. Yeah, that's right. You've got lots of going on. You're so busy. What are routines for you? And what is how does that help you?

Michael Silvers 31:39
Yeah. Okay, so I am I am a non routine non script. So I actually get strong teams around me, I've always done that. At peak potentials and other places. And, and Bill with Power team, there's there's especially the luncheons, there's scripts, well, everybody knows Michael doesn't follow a script, it's right left here or there. He goes off script, he never stays on script, he just will because he I have 25 years of speaking, I have a lot of experience. And I don't like scripts. So it's the same thing with my day, I don't script out my day I drive most business partners crazy. But I get it done. I still get it done. And so the biggest thing for me, I'll say, again, is strong teams around me, really and learn to not do what I don't need to do. What doesn't make sense not because I just don't like it. It's because they're better than me. You know, you guys, you'll meet her if you haven't already. Donna Campbell, our lead trainer, oh my gosh, she's like a rock star. And she keeps everything moving forward. Because Mary and I have one job. And that's that's go find joint ventures. And we don't we don't take on most joint ventures, because everybody here is she's still talking to Tony. And they want to that's all another story for another day. But, you know, we want those who really want to be of service and want to be suddenly sitting next to us. And we want to be sitting next to them. But yeah, we just leave it up to the team. And let the Team Rocket even when in network marketing. The reason I stayed on track is because I am always early to appointments. So if I set up appointments, it keeps me in flow. But I was not the guy for the follow up in the backup. That was my wife did that. And then we had other team members who did that. So find what you do best build the team around you and then have a lot of fun, but make a lot of difference.

Robert Peterson 33:28
Nice. Well, I'm going to I'm going to throw out a cheap, promotional plug, because we know you're coming to our networking event at the end of April, April 28, to see how achieves doing the networking events. And so talk talk to us about networking and how you approach networking. Obviously you're looking for joint ventures you're looking for people that want to serve, what else you're looking for.

Michael Silvers 33:56
So a couple things at networking events, first of all, because I was a member of most of the large groups for a long time and you know, we even put we even put like, you know Ivan Meisner on stage many times, so we knew most of the groups and I know he was amazing. But the biggest thing I find in networking groups is first of all, don't and this this is this is always give credit if you've heard it somewhere. So this is a bill Walsh, don't spray and pray. Don't here's my credit. Here's my card, here's my card. Here's what the biggest thing you want to do is ask them about their business. How can I be of service? What can I do for your business? If they don't ask you about your business, you don't want to work with them anyways, because they're not of service kind. So I usually don't start with my business ever. If I do I keep it short and sweet. The other thing too is I don't just pass out business cards because that will drive most people crazy. There's a lot of things you can do to make a business card more of a gift card. But that's story for another day. The other thing is make sure you have a text opt in, make it simple. Make it simple. You know if somebody wants a podcast with us I just say text pod 226786, boom, they get back ways to monetize their podcasts, they get to sign up for our podcasting division, they get to know it's a drip, right, they get to know a little bit more about me on IG. And I can't remember what the fourth one is. But it's first of all, text, opt in has a 92% open rate, email has 13%. So which way you're gonna go? Email is coming back up, though. COVID actually made email really come back strong because people are at home. But so we text opt in everything, everything, we still text, our people just fall into the text world people, especially in other countries, they all text. But that so when you go to a networking, first of all be of service, ask. Secondly, text options. Thirdly, what I typically do when I run my own event, this is your guys event I invest. But when I run a networking event, I typically honor the two or three people who have bigger organizations who were can help a lot of people in there. So if I had, if I had like, Robert there, right? I would, I would say thank you so much for being here. You know, your achieve organization and what you're growing is amazing, but not just what he's doing now. But what you did in the health and wellness world and what you did to, you know, give a little edification there people because people almost care more about actually where you came from, than where you are at the moment. And then I typically let somebody like that, you know what, and what he has this huge here. And I'm gonna let him do a text opt in, because I think it's important. And so I want you all to get out your phones. I'm training the audience to do what I want them to do with each other. So typically, I'll take two or three people like that, who I know are in alignment with our organization, too. Because if I so if I'm just using example, so um, with with, okay, let's just say I'm doing a Power Team thing, right? And if I just edify bill there, well, you're just edifying the person who's with your company anyways. Does that make sense? Yeah, that does. So don't go that route. You know, Roberts there, you know, so you, of course, you edify and let them know who he is. But then I would pick two or three other the bigger players. I always pick Mary or somebody like me, because we have all that Tony and Robert Kiyosaki and a whole room knows who they are, you know, at least like let's say 80%. So now what you're doing is you're bringing you just built rapport with the whole room. You brought somebody who helped bring Robert Kiyosaki and Tony Robbins to the world. It's not it's not about me, it's about you now because they're gonna say, thank you so much. And I'm because I'm smart. I'm gonna turn the edification right back on to you. Does that make sense? No, it's about me. And I know it's about text, opt in, and you're all going to get to know me. But But Robert and Noel, they put this together, they're bringing us here for this, you need to get to know them. And that smart people always do the ratification. And that's, that's usually how I kick off the networking events. So there's, we build community, I usually do a quick icebreaker, hey, I know you're all here just for a drink, and some food, whatever that is. But let's do a quick icebreaker. And I'll do something like everybody in this room is now your best friend. And you haven't seen them for 10 years. go say hello to them, I want you to meet 10 new people, you got three minutes go. Just something. So it's an icebreaker. It's fun, it's different. Since COVID, we've been more careful about that kind of you know, we don't really high five anymore, we don't hug and I was never high fiving is good, but we're just a little more aware of people are a little more aware of I don't even want a cold or flu right now. That's how we kick it off. And that creates it from a networking to now a community.

Robert Peterson 38:44
Well, you've just completely changed our event coming up. So thank you for that. Don't say? Well, we'll definitely be making

Noelle Peterson 38:55
mean, it's I mean, she's really good about making connections and that service mindset of you know, and we talked about and on our calls tube, being there to serve, how can I help you? Being curious, when that's gonna get you a lot further in a relationship than, hey, this is what I do.

Michael Silvers 39:14
That's right. And the biggest thing you know we do that just drives people I work with crazy this is the non script, is I'll always say you know what, we might not be right for you, but I know somebody in this room is. So that's why I want you to go talk to everybody. And I also know that in this room, just statistically, you know how many you know that 30% of you will join us but that's not why we're here, see if they're there because they think they're like an Amway thing. It's like a bait, which really bad does. So I never go that way. And I always start disqualifying people right away, I said 70% of you are not going to join us down our journey, which is fantastic because you got your own journey your own place to be. And that you know, because in the old days it used to be sewing everybody up in the room. And in all those little kind of quick statements. Just make people go Alright, cool, we can just have fun tonight we can just enjoy, and then go from there.

Robert Peterson 40:05
Nice. But I think that leads to authenticity, right? You can be Michael You don't have to be Tony or you don't have to be married you don't have to be anyone else you can still be Michael and and people appreciate you for for you. And I think this this COVID In online space has created this, this idea where people have tried to be somebody, they're not right

Michael Silvers 40:30
to be somebody, they're not all the time and give permission, give people permission to be who they are in the room. You know, if they and I've talked because we talked to this last event, we just we just came back from Dallas. And you know, if they're wearing masks, honor that whatever it is, whatever they need to do, whatever your attitude is, leave that leave that at the door, and realize it a community means I accept. And that will be because they'll feel it from you. And they're like, this is this is awesome. I want to be part of whatever this is, I don't even know what it is. With the mentor studio. Most people sign up don't even know what it is. Because they're coming on as mentors, right? They don't they don't they're like I don't even know, all I know is it's a community of mentors working worldwide to serve the underserved and to and to become better at what we do. I mean, that's

Robert Peterson 41:18
because Michael told us to so that's a lot of it.

Michael Silvers 41:21
Actually, that's the funniest, right? Or Mary or somebody just told me or Donna said, just sign up. So I am. And if you know, right? That's right. And you got to just remember all the different types of buyers in the first ones will do that, you know, in anything under $500. People don't think as much you break the 500 mark, it starts to be more than 1000. It's a different thought over 5000 It's a whole different. But it's just just have fun. If you're having fun. They want to be part of what you're doing.

Unknown Speaker 41:50
Oh, so good.

Noelle Peterson 41:53
I'll ask you a personal question. How many years of marriage whatnot, what was your favorite date?

Michael Silvers 42:02
Favorite date? Wow, I've had a lot of those actually. Favorite date? You know, I think one of them will be tied to it's going to be tied to Hawaii, we did a lot of things in Hawaii. And my wife still go at least two to three times a year. And I see I always I always about to tell where it is. But then everybody's gonna book and go there. So there's a place in Hawaii on one of the islands. Right, that is because I used to always say no, and people like Yeah, but now everybody's gonna book that. What are you crazy? And, and, and my wife and I were, we're just we're sitting out there. And I brought Oh, I think Alaska Airlines just found my iPad. Isn't that great? See, squirrel. But we were just sitting out there. And we brought some tacos out to the Yeah, Hawaii tacos. I know, we brought the I brought the tacos out. And we were just sitting in the chairs, the sun. And it was really, you know, this was just probably six, seven years ago. But it was just one of those moments. It was a perfect sunset, we were there. We were just quiet. And we were in the place. That means a lot to us together. And we've done a lot of stuff there. And it was one of those culminating of what we had done so far. And it was just magical. It was there was nothing, nothing else. Nothing. You know, it didn't need the thing about dates we can have if you're really with somebody that you're enjoying. Be aware of them. Listen to them, spend time with them. We have the greatest dates at Tarjay. So, you know, we've and the biggest thing too is while the kids are growing up, especially Friday night was always our date night, we made a commitment. And even being two nurses. That's not so easy. But we just made our kids new Friday night was sometimes it was just close the door. Remember everybody remember VCRs? But please rewind. Yeah, that's right. That's the biggest thing is just the commitment that it happens no matter what.

Robert Peterson 44:03
Nice. Love it. All right, Michael, obviously, you've got a great deal of success in your life and in business. What's been your biggest challenge?

Michael Silvers 44:11
The biggest challenge for me is, is really again, keeping myself on track because I have a tendency of you know, but it's it's the biggest challenge has been finding the right teams, but when I do, I'm really good at building community. So it's a challenge at the same time. Once I get the right team, they've been tremendous. And nobody's here short term marry, everything was 18 years me it was same thing. We're very loyal from that standpoint. So the challenge of business is always finding the right team around you. But when you find the right team, you treat them well.

Robert Peterson 44:48
Absolutely. Yeah.

Noelle Peterson 44:51
So as we leave, we want to ask you to leave what are your words of wisdom for our viewers?

Michael Silvers 44:57
You know, the biggest thing I'm always gonna say I'm gonna go back to What I talked about originally, everybody right now sit down, and I want you to go figure out three coaches, two mentors in a mastermind. And if you're starting out in business, Fine, take coaches, if you're not going to if you don't have a lot of money, that's absolutely fine programs you can join that are really inexpensive, but still give you that. So it moves your business forward, do something that continues to move you every day and be challenged by people around you. And never stop. Just it doesn't mean you don't have bad days, by the way, we all have good, bad, that's just that's called we're making we're meaning making machines. So just keep moving forward. And surround yourself with the right people that when you fall down, they're right there to help you get up. They don't pull you up. But they'll help you get up and keep moving forward.

Robert Peterson 45:49
Mike, that was fantastic. Thank you so much for joining us taking the time today. We appreciate you. We look forward to seeing you in April and having a another great event. So thank you so much.

Michael Silvers 46:00
Thank you, thank you, and thank you to your community. I really appreciate it.